







A super chic original 1964 Swiss advertising poster for Bata Shoes, designed by the brilliant Donald Brun. Elegant, graphic and unmistakably mid-century, it turns women’s footwear into pure visual style. With its confident composition and refined fashion feel, this is commercial art doing exactly what it should: making a shoe look irresistible.
Bata began in 1894 as a family shoemaking business and grew into one of the world’s best-known footwear brands. By the 1960s, its advertising had a polished international confidence, mixing everyday wearability with a sharp sense of modern style.
The poster is by Donald Brun, one of Switzerland’s great graphic designers, celebrated for witty, stylish and beautifully effective poster work. Here, he gives Bata a glamorous Swiss makeover: clean, clever and effortlessly decorative. A fabulous piece of vintage fashion advertising.
This vintage advertising poster has been professionally linen-backed and is sized an impressive 36 x 50 inches (plus a little more with the linen). It will be sent rolled (unframed)
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